SOL-CIAL CLUB TOUR

SOL DE JANEIRO

A mobile beacon of sunshine, the Sol-Cial Club Tour traveled across 6 major cities - enticing new consumers and long time fans of the brand.

This footprint packed a punch, and maximized space with interactive touch points, surprise and delight moments, and a textural build that echoed the warm, playful identity of Sol De Janeiro.

AGENCY: NVE EXPERIENCE AGENCY

FABRICATION: CACTUS

INGREDIENTS

CREATIVE DIRECTION

EXPERIENTIAL DESIGN

CONSTRUCTION ADMIN.

ON SITE INSTALL

6 CITIES

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15,000 CONSUMERS

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485% AVERAGE SALES LIFT

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6 CITIES 〰️ 15,000 CONSUMERS 〰️ 485% AVERAGE SALES LIFT 〰️